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A moment with ‘Moments by Kait

ABIA meets Gold Coast wedding content creator Kaitlyn Winn

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All images and reels Moments by Kait

It was her own recent wedding that inspired Kaitlyn Winn, Gold Coast-based wedding content creator and owner of Moments by Kait, to embrace her passion for visual storytelling.

“Experiencing the magic of my own wedding day made me truly appreciate how fleeting these once-in-a-lifetime moments are and just how important it is to preserve them, especially the beautifully-intimate, in-between moments that might otherwise be missed,” she explains.

Ever since, she’s been helping couples capture love stories of their own, working alongside traditional wedding photographers and videographers, to catch the spontaneous and behind-the-scenes moments that often go unnoticed amid the excitement of a wedding day.

We sat down with Kait to chat Instagram, TikTok, viral reels and optional retro inclusions.

Tell us about your business and wedding content creation service.

Moments by Kait is a wedding content creation service dedicated to capturing the essence of a wedding day with elegance and authenticity. We specialise in creating high-quality, social media-tailored content and crafting beautifully-curated reels that allow couples to relive and share their memorable moments almost instantly. We offer next-day delivery, so couples can look back on the magic of their wedding immediately and preserve every detail in a way that feels timeless and refined.

How did you get started in the wedding industry?

The magic of my own wedding day made me truly appreciate how fleeting these once-in-a-lifetime moments are and just how important it is to preserve them — especially the beautifully-intimate, in-between moments that might otherwise be missed. When I first started, I got involved in styled shoots, which allowed me to collaborate with incredibly talented vendors and build lasting connections within the wedding industry. These shoots gave me the opportunity to explore different styles, understand diverse wedding visions and refine my own creative approach.

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Where are you based and what locations do you service?

We’re based on the Gold Coast and travel across Queensland, and beyond, to capture love stories in the most breathtaking destinations. Whether it’s an intimate beachside elopement, a romantic hinterland celebration or a luxurious destination wedding, we capture love stories wherever they unfold.

What got you interested in content creation?

My passion for visual storytelling has always been at the heart of my creative journey, and weddings provided the perfect canvas to blend my love for capturing candid moments with the art of content creation.

Growing up, I used to create mini movies with my friends and my first ‘real’ content was a travel vlog. From there, I fell in love with weddings and now I get to create beautifully-curated content for couples on one of the best days of their lives.

How do you explain wedding content creation to those unfamiliar with it?

I tell them to think of us as their ‘bonus bestie’ who knows how to capture incredible content — someone who catches all the little moments that might not make it into the official wedding film. Unlike traditional wedding photography and videography, our focus is on instant, social-media-friendly content.
We film on the latest iPhone and deliver high-quality reels, TikToks and raw footage the next day, so couples can share their love story almost instantly. Think Instagram stories, TikToks, behind-the-scenes footage, the big moments and all the little details that make up a wedding day.

How is content creation different to traditional wedding photography and videography?

Content creation offers a more immediate and authentic experience compared to traditional wedding photography and videography. While photographers and videographers focus on high-resolution, professionally-edited images and longer cinematic-style films, that take weeks to deliver, we provide next-day, social-friendly content. Our role is to complement their work, not replace it. We work seamlessly with wedding photographers and videographers, ensuring they have visual priority, while still capturing every precious moment for couples to relive and share right away.

Do couples need to be active on social media to hire a wedding content creator?

No, not at all! While many couples love sharing their wedding moments online, a wedding content creator is just as valuable for those who simply want beautifully-captured behind-the-scenes memories. We provide high-quality, unfiltered footage and images that allow them to relive their special day in a natural, candid way — whether they choose to share it on social media or keep it as a personal keepsake.

Do you offer packages, and what are the inclusions?

Yes, we offer a range of packages to suit each couple, from intimate elopements to full-day weddings. Each package includes unlimited photo and video content, along with custom reels or TikToks, all tailored to reflect the unique style and vision of a couple’s special day.
In addition to the standard inclusions, we also offer optional add-ons including camcorder footage for a nostalgic vibe, 35mm film for a vintage touch, an iPhone video guestbook, and Polaroid and digicam photos for a retro keepsake. Whether our couples want something timeless or modern, we can create a package that truly reflects their style.

What’s the most interesting wedding moment you’ve captured?

One of the most incredible weddings I’ve captured was a traditional Lebanese wedding with dabke dancing and drumming — the energy was electric! It was such a powerful moment to witness and capture. There’s something so special about cultural weddings — the traditions, the celebrations and the way the entire room comes alive.

Have any of your reels gone ‘viral’?

One of our biggest hits was a reel of the bridesmaids handing the groom spicy Polaroids of the bride throughout the day. His reactions were absolutely priceless and the comments on the reel were hilarious. That reel blew up with 9.1M views on Instagram and 739K on TikTok — and it’s still climbing!

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Where do you get your creative inspiration?

I focus on the couple’s vision and the energy of the day to create something unique and personal for them. I take the time to learn about their love story — their favourite hobbies, how they met or the vibe they want for their wedding day — and use that as a foundation for everything I create. I love capturing those small, intimate moments that represent who they are as a couple, from candid laughs to quiet glances.
As for shots and transitions, I draw inspiration from the energy of the wedding itself. If it’s a romantic, intimate gathering, I’ll lean into soft, slow-motion shots, dreamy transitions and quiet, reflective moments. For a high-energy celebration, I’ll focus on capturing the excitement with fast-paced edits, dynamic transitions and shots that emphasise the joy and fun of the day. I love experimenting with new transitions, fun edits, and trendy audio to make sure my content stays fresh and exciting.

What should couples look for in a content creator, and how far in advance should they book?

When choosing a wedding content creator, it's important for couples to find someone whose style aligns with their vision and who makes them feel comfortable. A wedding content creator should blend into the day seamlessly and capture each story authentically.

Wedding content creation continues to grow in popularity, so I recommend booking at least 6 to 12 months in advance, though we are already receiving enquiries for the year after next, so it's never too early to secure a date.

What social trends are you seeing at the moment, and how do you tailor your approach to different styles of weddings?

I’m seeing a big shift towards raw, unfiltered content. Couples love the candid, behind-the-scenes feel — think blurry flash photos, vintage camcorder clips and film-inspired edits. Another trend is voiceovers or audio snippets — like a bride reading her vows over a cinematic montage or a groom's reaction synced to trending audio.
When it comes to tailoring our approach, we always match the content style to the couple’s vibe. For luxury black-tie weddings we lean into elegant slow-motion shots, high-end transitions and soft, romantic aesthetics. For a fun, party-style wedding, we’ll go with high-energy clips, dynamic transitions and behind-the-scenes moments that capture the excitement. We also pay attention to the couple’s personality. Every couple’s love story is unique, and our goal is to create content that truly reflects their day.

What makes your service unique?

The attention to detail that we put into every aspect of the content we deliver. We spend a lot of time on the edits of reels, making sure every clip is colour-corrected and finely-tuned to bring out the best in each moment. We also focus on creating longer-form video snippets, so couples are not just receiving quick two-second clips, but full, beautiful captures of the day. We don’t just stop at the highlights either, we offer to record vows, the entire ceremony, speeches and even the first dance in full, so that couples can relive these incredibly special moments in their entirety the next day.
We also make sure every bit of content we deliver is beautifully captured. We use a gimbal for all video footage, which ensures that the footage is smooth, and take extra care to ensure that edits and raw footage are as beautiful and smooth as possible too. Many of our couples use the raw footage to create their own reels, so delivering high-quality, polished raw footage is something that's really important to us.

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